Bachelor of Business Administration in Marketing (BBA)

Accreditation Info

Enter the Creative, Fast-Paced World of Business with a Marketing Degree

Marketing equips students with the skills they need to succeed in the professional world. By providing a background in areas such as sales, advertising, and retailing, a Marketing degree from Marywood will launch the student into a successful career in marketing.

Along with the other business requirements, the marketing major is introduced to concepts including marketing research, marketing management, and international marketing.

The completion of 63 semester hours in Business and Managerial Science is required (27 major specific).

9 credits of general management courses

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A smiling woman in graduation attire standing in front of the entrance to a building with glass doors.

I love the sense of community that Marywood offers. The faculty and students I have encountered during my time here were extremely supportive and encouraging. The courses I took continually challenged me, giving me the necessary knowledge, skills, and experience needed to confidently work in my field.
Alexa Pavuk '20 Read All Testimonials

Outcomes & Opportunities

BOLDCheck out Business Opportunities for Leadership Development and other ways to get involved on campus »

Opportunities Check for annual openings in various areas that would complement a marketing degree »

+ MBA Program100% Online option to excel »

$74,680 median salary »

*bls.gov

Top Employers

Advertising/ Marketing Agency
Social Media Companies
Private Companies
Non-profit Organizations

Top Career Paths

Marketing Director
Marketing Manager
Business Analyst
Media Marketing Planner

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Admission Requirements

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Undergraduate Admissions Requirements

Completed application
Official transcripts
Letter of recommendation
Official SAT and/or ACT test scores (Marywood is test optional)
Essay (optional)

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Facilities & Technology

McGowan Center for Graduate and Professional Studies

The McGowan Center is home to the School of Business and Global Innovation. The building has state-of-the-art classrooms and computer labs.

Wall Street West Financial Lab

In 2008 a classroom in the McGowan Center was renovated into a real-time business lab. Complete with a constant stock ticker, 20 new computers, and up-to-date financial software; the new business lab helps students get the knowledge they need for the financial workforce. Also, the high-tech lab works hand-in-hand with the student-run portfolio, the Pacer Investment Fund. The Pacer Investment Fund provides students with a solid knowledge of dealing with a stock portfolio. Students deal with actual money from investors and track their stocks. Along with handling real money, business students also have to observe the performance of the investor’s stock.

The front of the McGowan Center with a metal fence serving as a railing over an edge

McGowan Center for Graduate and Professional Studies

1201 University Avenue
Map & Directions

The McGowan Center for Graduate and Professional Studies, located on the corner of University and North Washington Avenues, contains classrooms and related clinical/professional space for Communication Sciences and Disorders, Psychology and Counseling, Education, and Business students. Market Marywood is also located here.

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A classroom with the stock market displayed on the wall

McGowan Center Classrooms

Map & Directions

The McGowan Center for Graduate and Professional Studies, located on the corner of University and North Washington Avenues, contains classrooms and related clinical/professional space for Communication Sciences and Disorders, Psychology and Counseling, Education, and Business students.

Learn More

Scholarships & Tuition

Morris K. Udall Scholarship

The Udall Foundation seeks future leaders across a wide spectrum of environmental fields, including policy, engineering, science, education, urban planning and renewal, business, health, justice, and economics. The Foundation also seeks future Native American and Alaska Native leaders in public and community health care, tribal government, and public policy affecting Native American communities, including land and resource management, economic development, and education.

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Faculty

Powell, Dr. Loreen